The concept of Co-Working space started in Berlin by a German organization named C-Base back in 1995. Little did they know that 23 years down the line, co-working would be one of the most popular topics among companies worldwide.
C-Base made Wi-Fi networks available in 2002 and promoted free public access to the internet. Back then, this was a big deal! The internet market had been booming but public had very limited access to the internet.
Now when you walk into a co-working space the first thing that you notice is the electrifying atmosphere and that makes you feel completely different from a regular office. Energetic entrepreneurs working on exciting ideas are the ones responsible for this electrifying atmosphere. The culture of co-working has changed from providing free internet access, to deep focused occupants at their private desks and others indulged in engaging conversations at shared office space within the coworking zone.
Here is how can you utilize the co-working offerings to create a buzz around your business. It doesn’t matter if you are a Freelancer in between jobs, or a budding entrepreneur working on an idea, or an established businessman working with a team, these 3 powerful ways to utilize co-working space will kindle that spark for your business:
One of the major advantages of being in a co-working space is the opportunity to network with like-minded people working on different ideas.
Co-working space’s major USP is networking, so make sure that you always have time to reach out to fellow co-workers, listen to what they are working on, share your goals and maintain that relationship so that you never forget each other.
This will definitely help you in your long-term success.
As entrepreneurs, you are always thinking of collaborating with compatible people to add value to your business.
Once you regularly practice the art of networking, your business mind will automatically find ways to collaborate with the other party, be it as a customer, using their products to enhance your business, sharing contacts with each other etc.
Another USP of a co-working space that will ensure long-term success for your business.
- Help Others
Idealistic as it may sound, looking to help others while networking or collaborating will in turn help your business grow.
Let’s take an example to describe this in details, suppose while networking with a fellow co-worker you stumble upon a name in your contact that will be beneficial from using his services, you take the effort of connecting them and supposedly it creates a win-win situation for both of them, do you think those two entrepreneurs will forget you? Do you think they won’t do the same for you? Of course they would, probably more than what you did for them.
So before receiving learn to give. Helping others will generate a blossoming prospect for your business.
Follow these 3 methods religiously and witness the impact it creates on your business.